A study out of the University of Arkansas finds that most Mexican consumers who are familiar with their government’s ban on biotech corn are willing to pay significantly higher prices for non-GMO foods.
The survey found the majority of Mexicans are unaware of the ban, but 77% of those who are familiar say that they support it.
On average, Mexican consumers aware of the ban are willing to pay 91% more for chicken and 71% more for eggs that were produced with non-biotech corn. That trend remained true even for the production of tortillas.
A U.S.-Mexico-Canada Trade Agreement Dispute Panel is expected to issue a final decision on the United States’ challenge to the ban soon.
Staff from the U.S. Grains Council recently traveled to Mexico to attend a trade show. The event focused on preserving grain quality and saving money throughout the supply chain.
Council staff members emphasized that Mexico is the United States agriculture’s biggest trading partner and it is important to show purchasers and producers that American farmers are not resting on their laurels.