Lainey Wilson, a farm girl from Louisiana, is becoming a household name. She has risen to fame in recent years through her hits “Heart Like A Truck,” “Halo,” and has been featured on HARDY’s number one hit, “Wait In The Truck.”
ACM’s Female Artist of the Year is sowing seeds of a different kind. She is pouring herself into the lives of other singers and songwriters through Tractor Supply‘s Emerging Artists Program. It was created to discover and support emerging country artists who live and love what Tractor Supply calls “Life Out Here.”
During CMA Fest, Nashville’s biggest week in country music, Tractor Supply and Lainey Wilson co-hosted the “Bell Bottom Barn Dance.” We had the chance to catch up Tractor Supply’s Chief Marketing Officer, Kimberley Gardiner about the Program and its partnership with Wilson.
Other artists who are in the partnership are Ashley McBryde, Dustin Lynch, Lauren Alaina, and Kat & Alex, along with Opry Entertainment Group.